Welcome to ethify.org

How can we measure wealth? Which values are relevant today? How can we reach balance in private and job life? Do we need a new currency system? How can we better co-operate?

Ethify Yourself is a community promoting an ethical lifestyle and good working conditions.  Nine values are being proposed. The portal offers a number of book reviews, AdBusters and film recommendations for applied and business ethic topics.

Read the book, browse the blogs or have a look at the gallery. Your personal journal gets you further. Want to start your blog, play a game or upload pictures? Login here to get started.

Ethify Value Set

Dive into the mixed language experience and use the switches and translation support on the left.

Read some dilemma postings (which you can post with the Ethify App) and the latest blog entries below.

Primark - Look good. Pay less.

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Primark ist eine irische Modekette, die eine riesige Auswahl an Mode und Accessoires zum Tiefpreis anbietet und verkauft. Dabei kann es sich nicht um einen fairen Verkauf handeln.

Mass production of chickens

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The media that consumes us!

An article about media advertisment with an focus on the chicken industrie.

The media world is getting bigger and bigger how can we as a person keep our head clear about what is fair media? How can we keep researching and defining what is the right media for us? How long can we survive till the media consumes us? Lays the problem with the companies that deliver unfair media or is it our choice to let our lifes be affected by the media?

Fleisch bringt's.

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Fleisch bringt’s.


Fleisch verleiht laut AMA Superkräfte.

Fleisch bringt’s. So lautet der Slogan einiger Werbeschaltungen der Fleischindustrie im Österreichischen Fernsehen. Die Marketingstrategie von AMA, dem Agrarmarkt Austria ist simpel und witzig gestaltet. Dem Zuseher und potenziellen Konsument wir suggeriert, dass er mit Fleisch leistungsfähiger und stärker ist. Gleichzeitig wird ihm vorgegaukelt, Fleisch sei gesund.

Book review: Stephen Ward on Global Media Ethics: Problems and Perspectives

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Global media ethics is about the responsibilities of news media that is now global. Compared to traditional ethics, global media ethics are ment to strech over borders and cultures to provide a world-wide guidelines in a world where social media and the internet in general has forced us to rework the rules. With social media and the internet everyone can become a home-grown journalist and publish Facebook, Twitter and blogs. For traditional journalism internet has given access to almost unlimited amount of fast growing information.

Tierfreunde

Manche Hundefreunde benützen die Entsorgungssäckchen doch... Davon landen nur sehr viele gefüllt doch in der nächsten Wiese oder im Kanal. Oder wie hier: Spaßvögel reißen die gesamten Säckle aus der Station und lassen sie vom Winde verwehen.

Papierbecher

Jeden Tag werden in der Mensa Papierbecher für das gratis Wasser verwendet. Meist sogar aufwendig bedruckt. Und das, obwohl eigentlich genügen Gläser vorhanden wären.

Mülltrennen

Der Müll wird leider viel zu wenig getrennt.

Richtig trennen?

Soll man Wurstverpackungen vorher waschen oder nicht?

“Fahrenheit 9/11 a review by Irem Özcan

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Film Review: “Fahrenheit 9/11
a review by Irem Özcan


Fahrenheit 9/11. The temperature where freedom burns“. With this tagline, Michael Moore plays on the title of an earlier science-fiction novel called “Fahrenheit 451“, by Ray Bradbury The title refers to the temperature, when paper starts to burn.

The Fukuchima Lie

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The Fukushima Lie

Whenever we think about “media”, or words such as “government” and “Conglomerate” occur to us together. And whenever we think about an accident, media always play an important role. In Japan in 2011, there was a serious explosion of nuclear facility resulted from a tsunami. The tsunami heated an entire area of the Hukushima region and it made it a ground zero.

Film Review // Fahrenheit 9/11

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Documentarians always have their own points of view, but Michael Moore takes what he needs to convince his audience of his political opinion. Moore produced this film with the explicit goal to prohibit the reelection of George Bush. The Movie is filled with controversy. As footage he used many cuts of tv-news and ‚personal‘ interviews made by himself with a big portion of dry sarcasm.
The title of the film refers to Ray Bradbury’s 1953 novel Fahrenheit 451, a view of the future United States, drawing an analogy between the burning temperature of paper and the date of the September 11 attacks.

The Fukushima Lie

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Whenever we think about “media”, or words such as “government” and “Conglomerate” occur to us together. And whenever we think about an accident, media always play an important role. In Japan in 2011, there was a serious explosion of nuclear facility resulted from a tsunami. The tsunami heated an entire area of the Hukushima region and it made it a ground zero.

The Fukushima Lie

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The Ethical role of Media in <The Fukushima Lie>  

 

 

 Whenever we think about “media”, or words such as “government” and “Conglomerate” occur to us together. And whenever we think about an accident, media always play an important role. In Japan in 2011, there was a serious explosion of nuclear facility resulted from a tsunami. The tsunami heated an entire area of the Hukushima region and it made it a ground zero.

Blackfish

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The documentary Blackfish covers the life of Tilikum, an orca whale held by SeaWorld. This documentary brings to question the ethics of holding animals in captivity, and the ethics of the corporation in charge.
SeaWorld captured Tilikum from the wild when he was a baby, took him from his mother, and has held him at their location in Orlando for much of his life. He has killed three trainers, and is now segregated from whales and humans alike for most of his life.

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